Mr. Mads Nipper has becomes the new CEO and Chairman of the Grundfos Group. He previously served as executive vice president of LEGO. He joins the company on 1 August 2014.

According to Jens Moberg – Chairman of the Grundfos Group – Mads Nipper was chosen because of his long and proven experience in the global market. “With Mads Nipper on board, we have a highly competent leader with a strong background in strategy, business development, sales and marketing of the world market. Mads had a career oriented towards the customer and proved that it is able to create new business growth strategies. His profile corresponds very well to that sought by the Grundfos Group. I look forward to working with him to exploit the huge potential for growth in new and existing markets, “said Jens Moberg.

Mads Nipper replied: “I am very happy to be part of the Grundfos Group. I chose Grundfos because it is a company with a value for the quality of its products improving customer life while bringing something positive for the world simultaneously. I enjoyed every minute I spent with LEGO, a large company offering great products and great people. Now it is time for me to take on new and exciting challenges. I look forward to it.

The president and principal owner of Grundfos, Poul Due Jensen also approves the cooperation.
“I am very happy with the choice focused on Mads Nipper as the new CEO. I know Mads as a great personality, able to motivate and mobilize people around him. In addition, he has considerable commercial and strategic intelligence and understanding and an open state of mind that will be of great benefit for the future of Grundfos”.